WOW2: the U‑Power technology that turns every step into comfort
Standing for long hours, walking on hard surfaces, coping with demanding shifts and fast-paced working environments: for professionals who spend their day on their feet, foot wellbeing is not a luxury, but a real necessity.
format(avif))
It is from this awareness that U-Power WOW2 was developed – an insole technology designed to deliver advanced comfort, anatomical support and a tangible anti-fatigue effect.
Intelligent support and natural adaptability
At the core of WOW2 technology lies an arch-support structure made of soft BASF Dynamic compound, engineered to progressively adapt to the shape of the foot.
Thanks to its exceptional self-moulding properties, the insole evenly distributes pressure generated by body weight, reducing stress points and promoting better overall balance.
The result is stable yet soft support that follows the foot’s natural movement, significantly improving comfort from the very first steps.
Anti-fatigue insert: less stress, more energy
Completing the structure is an anti-fatigue insert made from an innovative BASF compound, specifically designed to absorb shocks and relieve physical stress caused by prolonged standing.
Working in synergy with the arch-support system, this insert helps reduce muscle fatigue and the heavy-leg sensation often experienced at the end of the working day.
This is not just immediate comfort, but a benefit that lasts over time, supporting workers throughout their entire shift.
Air circulation channels for an optimal microclimate
WOW2 technology also features air circulation channels, engineered to improve breathability inside the shoe.
Enhanced ventilation helps keep feet drier, supports hygiene and ensures a constant feeling of freshness, even in the most demanding working conditions.
Immediate benefit, day after day
From the very first wear, WOW2 delivers a sensation of immediate wellbeing, which translates into reduced daily fatigue, improved stability and long-lasting comfort.
Tired, heavy legs? With WOW2, they become a thing of the past.
U-Power has designed a solution tailored for those who never stop, capable of positively impacting the entire body while ensuring high performance in terms of comfort, balance and shock distribution, even in challenging work environments.
WOW2: comfort that works with you
WOW2 is not just an insole – it is a technology that actively works for your wellbeing, step after step. Because when your feet feel good, your whole body performs better.
Related articles
format(avif))
format(avif))
U‑POWER GROUP SPA confirms the EcoVadis Gold Medal 2025 and ranks among the top 5% worldwide for ESG performance
format(avif))
format(avif))
format(avif))
format(avif))
quality(100)format(avif))