Vamos: work como El Papu!

And after "Brick-kick-brick" comes a new catchphrase starring Papu Gomez

A new funny spot by U-POWER that reconfirms sympathy towards the Atalanta team and great self-deprecation.

We all remember Papu Gomez singing "Baila como el Papu." The Papu Dance had gone viral!

And this time, El Papu, gets back into the game and opens a challenge for all workers wearing U-POWER brand work shoes and workwear.

1. DISCOVER PAPU GOMEZ'S NEW CHALLENGE TO ALL WORKERS WEARING U-POWER BRAND WORKWEAR AND SAFETY SHOES

Read the article and take up the challenge yourself!

DISCOVER PAPU GOMEZ'S NEW CHALLENGE TO ALL WORKERS WEARING U-POWER BRAND WORKWEAR AND SAFETY SHOES

Just over two years later, comes a new catchphrase starring Papu Gomez: "Work como el Papu!"
As of ..... many of you may have noticed the video posted and shared on the official Social channels of the legendary Atalanta player, who once again demonstrates his great likability and self-deprecating ability.

We all remember him in the spring of 2017, when with the song "Baila como el Papu" - conceived by the Autogol with Dj Matrix (Ricky Jo Voice) - he drove the web and the official Autogol channels crazy with ben over 42,900,000 views.

The Papu Dance went viral and everyone, but really everyone, danced to it.

The Autogolol together with Dj Matrix and Papu Gomez scored and made "Goal."

Well, apparently, here we go again!

And this time, the winning pairing with safety footwear and workwear brand U-POWER returns.

In the new clip, Papu reworks the jingle with a refrain that immediately sticks in the mind: "Work like Papu."

And a challenge is set for all workers wearing U-POWER brand work shoes or workwear. But what is Papu's challenge?

Before we find out, here are some U-POWER branded backstage photos where Papu wears different outfits custom-made for those who are bricklayers,electricians,painters, etc.

Take up Papu's challenge!

Wear your U-POWER work clothes and shoes. Now, watch the clip "Work como El Papu," learn the moves on your own or with friends, and post your video with a story on Instagram tagging U-POWER #upower #workacomoelpapu.

Are you ready, send us your story!!!

Work como El Papu, with U-POWER!