Sanremo Festival 2019 and U‑Power media campaign

The new Italian Song Festival hosted by Claudio Baglioni assisted by Virginia Raffaele and Claudio Bisio is kicking off.

And we at U-Power, too, will be present with our Media Campaign that sees us involved in all evenings, starting from February 5 to 9.

U-POWER never stops and is launching its Media Campaign to coincide with the new edition of the Sanremo Festival starting on February 5.
Because...Sanremo is Sanremo!!!

1. DISCOVER THE NEW U-POWER MEDIA CAMPAIGN IN CONJUNCTION WITH THE SANREMO FESTIVAL

Safety comes first: even and especially behind the scenes at the Sanremo Festival!

DISCOVER THE NEW U-POWER MEDIA CAMPAIGN IN CONJUNCTION WITH THE SANREMO FESTIVAL

The 69th Italian Song Festival is underway, hosted again this year by Claudio Baglioni flanked by Virginia Raffaele and Claudio Bisio.

Definitely a Festival with a conduction under the banner of irony and versatility, fun and "sparkling." Many, the guests expected at the Ariston Theater including Andrea Bocelli with his son Matteo, Giorgia, Elisa ... just to name a few!

And we at U-Power, too, will be present with our Media Campaign that sees us involved in all evenings, starting from February 5 to 9.

If you will be tuned in to Rai 1, you will have a chance to find us and see all our news, so, we are waiting for you!!!

And while you will be tuned in to participate of the kermesse, listening to the songs of young or already established singers of our music scene, pay attention to the beauty of the stage.

This year, the staging of the stage has been entrusted to the care of Francesca Montinaro, who has designed a set design under the banner of harmony, which, as she herself said, is "capable of opening up the space, making it even bigger and increased," so to speak. "A real mystical gulf of musicians in the belly of the theater, so as to give the feeling that it is the music itself that supports the Trampoline."

The trampoline--yeah, because this year, the staircase will appear almost out of nowhere, in time to the music--real magic!

After all, isn't a set designer comparable to a magician? A creator of effects and sensations that seem to come suggestively out of nowhere?

And think of how many people involved in the creation of a stage like this-the Ariston stage-perhaps the most famous in Italy.

A plethora of technicians, operators, stagehands, electricians... all involved in the engineering project developed for the creation of this magic, which, to look at it, may perhaps seem simple to the uninitiated but which, in reality, requires commitment, technique, precision, technology and must guarantee total safety for all the guests and all the operators involved.

In fact, let us not forget that safety must always be put first and is the fundamental parameter for the success of a project, whether it is workshop work, factory work, or a larger project, such as the construction of the Ariston stage set.

And we at U-POWER know that very well!

So, dear reader, we are waiting for you on the evenings of the Sanremo Festival, Feb. 5-9, on RAI 1.

Don't miss your chance to see all the news!!!