U‑Power unveils new TV campaign for Epiphany 2022

If it's true that Santa Claus comes down the chimney to bring his gifts, the Befana comes flying and delivers his stockings by going through the roofs. Of course, with shoes all broken...

To make sure that the Epiphany "works" safely, one would need new shoes, like the Veroks from the Red Lion range/assortment!

But don't worry, the child starring in the new U-Power TV Spot has taken care of that, so all children can sleep soundly in the certainty that the Befana - for once, really beautiful! - can bring her gifts to all children.

The spot will air exclusively in Italy from January 1 until January 9 on the following channels:

Mediaset - SKY - LA7 - Discovery

U-Power through this spot wants to recommend a special gift, the Verok shoes from the Red Lion range, safety shoes with a high-grip tread that ensures stability even on the most treacherous surfaces and returns energy with every step thanks to the Infinergy® system.

Don't miss the chance to watch the spot and discover Verok, the work shoes with a chic touch you can't give up.

Today, even the Epiphany stocking U-Power shoes!