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New U‑Power campaign spot: backstage with Gerard Butler
A preview of the backstage of the spot that will air on October 30 with the new international testimonial
Professionalism, spontaneity and charisma: here is Gerard Butler, the Brand's new international testimonial, starring in the spot of the new media campaign.
If you're curious to see how it went down, check out the backstage video.
Turn on your television on October 30 at 9 p.m. on the main Mediaset networks, Rete 4, Channel 5 and Italia 1 to see the spot starring Gerard Butler. The spot will also be on air during the 13th, 14th and 15th day of the championship on DAZN.
It doesn't end there: several releases also appear in major sports newspapers, such as La Gazzetta dello Sport, Corriere della Sera, Corriere dello Sport, and Tutto Sport.
Check out the backstage preview!
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