Machieraldo Expo, Malpensa Fiere | February 23-24, 2025

MACHIERALDO EXPO, MALPENSA FIERA | FEBRUARY 23-24, 2025

The eighth edition of Machieraldo Expo will be held on February 23 and 24, 2025, at the halls of MalpensaFiere, and U-Power, a leader in the occupational safety industry, will not miss it. We will be present at booth 102, hall 2, to present the latest in work shoes and workwear, sneakers from the Lifestyle collection and safety accessories.

Machieraldo Expo is a must-attend event for dealers in the industry, who will have the opportunity to get up close and personal with new market trends and engage with leading suppliers. U-Power, which has always been attentive to the needs of workers, will bring its latest creations to the fiera, designed to ensure maximum comfort and protection in every work environment.

WHAT TO EXPECT FROM THE U-POWER BOOTH

Visitors to the U-Power booth will be able to discover the new collections of safety shoes, made with innovative materials and cutting-edge technologies to ensure the highest level of safety and comfort. New styles of workwear, characterized by modern and functional design, and essential accessories to complete every worker's equipment will also be presented.

GET A PREVIEW OF THE RED EGO RANGE/ASSORTMENT.

At our booth you will be able to touch the brand new Red Ego line of safety shoes, designed to offer maximum lightness without compromising on safety and comfort. The secret? The sole made of EVA Extract Essence, an innovative new-generation material that can guarantee more resistance, comfort and lightness. These shoes resist heat from contact thanks to the rubber tread and are completely metal free thanks to the fiberglass toe cap. Come and discover the Mitch style and all the other footwear in the range!

DON'T MISS THE U-LITE COLLECTION

At Machieraldo Expo you will also have the chance to get a closer look at the U.Lite range/assortment sneakers, stars of the new U-Power TV spot. Inspired by the world of running, U.Lite sneakers are designed to fit every occasion without sacrificing comfort. Come discover the collection that combines style and comfort!

HOW TO PARTICIPATE

Admission to Machieraldo Expo is free, after registering on the event's official website.
The halls of MalpensaFiere are easily accessible by all means of transportation.

Don't miss it-U-Power is waiting for you at Machieraldo Expo 2025 to present the latest innovations in the world of occupational safety.